HourColor - A pictorial way of displaying time

A watch on your wrist, an alarm clock in the bedroom, a clock in your car... these objects have one common purpose: to tell the convention among conventions. TIME.

The time measured by a clock is objective, fixed, immovable, cold. It is divided into hours, hours into minutes, minutes into seconds.
It is scientific.


Instead of measuring the ‘essence’ of time, scientists track the measure of time by the space covered via the needle of a running clock, by the sand in an hourglass or the imperceptable jump of a digital second. Science can only measure time as a movement through a fixed space.

Real time is “duration”, a dimension of consciousness. It is subjective time, the time you live, the time which makes some hours feel longer, some feel shorter, that define the human experience of time.
Time is a luxury when you have it yourself.